How do businesses survive in tough economic times? The issue will be examined at close range — and from the perspective of local businesses — at a presentation by the president of the Somerset County Business Partnership to be held next week at the Warren Township branch of the Somerset County Library.
The Warren Business Professional Networking Community will host the presentation and discussion with Mike Kerwin, president and CEO of the county business partnership, at its meeting next Monday at the county library branch at 42 Mountain Blvd. in Warren.
The presentation by Kerwin is scheduled for 6:30 to 8:30 p.m., according to the library staff.
Kerwin will speak about “Challenges Small Businesses Face in Tough Economic Times,” focusing on economic and demographic issues that have an impact on the profitability and sustainability of small businesses.
Small businesses 'heart and soul' of regional prosperity
“Small business is the heart and soul of economic prosperity in any region of the country,” Kerwin said beforehand. “The basic principles of job creation and economic investment are the same regardless of the size of the business.”
Kerwin further commented that Warren is a microcosm of the Somerset County economy, a well-run municipality with high personal income supported by a significant commercial tax base.
“Businesses in Warren are in a good position to succeed if they can adjust to our changing demographic and economic conditions” concluded Kerwin.
Attendees can ask questions and network with other business owners
The evening will include an opportunity to ask questions of the speaker and networking opportunities, according to information from the partnership. Light refreshments will be served. To register, call 908-754-5554, ext. 32.
Kerwin will focus on the principles addressed in "INVESTMENT SOMERSET: A Collaborative Blueprint for Economic Growth," a document created to identify and prioritize economic development strategies to further job creation and private sector investment in Somerset County.
The Somerset County Business Partnership serves as central New Jersey’s regional Chamber of Commerce. Members and investors represent public, private and community organizations, working in partnership and dedicated to maintaining and promoting economic prosperity and quality of life in Somerset County.
The Business Partnership states its role as achieving four key outcomes; public leadership, advocacy, economic and community development, and value and engagement. It's stated mission is to provide leadership, opportunity and results to the Somerset County Business Community, according to information from the partnership.